French Maison · 2026 Edition

The art of the curl

Three exceptional treatments for curly, frizzy and coily hair. Developed in a French laboratory, in the purest cosmetic tradition — to reveal what others have too long tried to smooth away.

The ETHNEIA collection in its spa setting
Plate N°I The collection
Origin Made in France
Composition Up to 98% natural
Collection Three treatments, one ritual
Signature Pomme d'Amour
Manifesto

There is hair that has been ignored for far too long.

Textures we have tried to smooth away.

Curls we have not dared to celebrate.

ETHNEIA was born for this hair —

to offer it what French cosmetics traditionally reserve for the most precious skin : rigor, gesture, care.

French Laboratory · Paris
The Collection

Three treatments,
one ritual.

Each piece has been conceived as a gesture — purify, regenerate, hydrate. Together, they compose the ETHNEIA protocol.

Piece I
Hydra Curl Shampoo
Step I · Purify

Hydra
Curl

Cleansing shampoo · 250 ml

A gentle wash, designed for the most demanding textured hair. Sulfate-free, enriched with Aloe Vera, Jojoba and Glycerin, it preserves the fiber's natural hydration and eases detangling without ever drying out.

Active Aloe · Jojoba
Composition 98% natural
Signature Pomme d'Amour
Piece II
Nutri Curl Mask
Step II · Regenerate

Nutri
Curl

Hair mask · 250 ml

The centerpiece of the ritual. An intense reparative mask with Kokum Butter, Baobab, Castor and Avocado oils. A rich texture that nourishes deeply, fortifies the fiber, and restores the shine of even the driest hair.

Active Kokum · Baobab
Composition 97% natural
Time 5 to 15 min
Piece III
Condi Curl Leave-In
Step III · Hydrate & Define

Condi
Curl

Leave-in conditioner · 200 ml

The daily gesture that reveals the curl. Apply on damp or dry hair, no rinsing required. Enriched with Aloe Vera, Shea Butter, Rice Protein and Glycerin, it strengthens, repairs and hydrates the fiber — prevents breakage, tames frizz, and signs each gesture with a delicate, gourmand fragrance.

Active Shea · Rice
Composition 96.5% natural
Use Daily

* Indicative prices observed on Amazon. The actual price appears on the Amazon product page at the time of purchase and may vary according to promotional periods.

Centerpiece
Step 1: Apply the mask
I Apply On towel-dried hair
Step 2: Let it rest
II Let it rest 5 to 15 minutes
Step 3: Rinse
III Rinse Thoroughly with clear water
Step 4: Style
IV Style As you please
N°03 · The Mask

A revelation
at the heart of the fiber.

More than a hair mask. An act of complete restoration for the most demanding hair.

Conceived as a reparative balm, Nutri Curl combines the finest botanical butters and oils in a cream texture of rare richness. Between five and fifteen minutes of application reveal a softened, fortified, visibly nourished fiber.

Active composition · 97% natural origin
  • I Kokum Butter Deep hydration
  • II Baobab Oil Nutrition & protection
  • III Avocado Oil Repair & shine
  • IV Rice Protein Fortification
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Raw materials

The rigor of the terroir.

Each active ingredient has been chosen for its purity and effectiveness. Selected like the grand crus of a wine cellar, they compose the sensory signature of ETHNEIA.

N°I
Aloe Barbadensis

Aloe Vera

The hydrating heart of the ritual. Its polysaccharide-rich sap softens, soothes, and maintains the curl in its natural moisture.

Sustainable farming · Mediterranean
N°II
Butyrospermum Parkii

Shea Butter

The gold of African cosmetics. A butter rich in unsaponifiables that coats the fiber, restores suppleness, and prevents breakage.

Cold-pressed · West Africa
N°III
Simmondsia Chinensis

Jojoba Oil

A liquid wax whose composition mimics the hair's natural sebum. Anti-frizz, nourishing, it respects the fiber's balance.

Mechanical extraction · Arizona Desert
N°IV
Adansonia Digitata

Baobab Oil

Extracted from the millennial tree. A precious oil, rich in essential fatty acids, that nourishes, protects, and restores the fiber's resilience.

Artisanal harvest · Senegal
Versatility

Textured, curly,
coily — the choice.

From the perfectly smooth bob to the voluminous afro, from sculpted chignons to tight curls, ETHNEIA accompanies every texture, every gesture, every desire.

One ritual, a thousand faces.

  • Curly hair
  • Frizzy hair
  • Coily hair
  • Afro hair
  • Wavy hair
  • Fine textured hair
Smooth hair
Smooth
Natural curls
Curly
High bun
Bun
High ponytail
Ponytail
Plate N°IV Four textures, one maison.
Our Maison

A certain idea of care.

ETHNEIA commits to five non-negotiable principles. The rest is mere execution.

Made
in France

French laboratory, complete control over the supply chain.

96.5%
natural

Up to 98% natural-origin ingredients.

Clean
formula

Sulfate-free, silicone-free, paraben-free.

100%
vegan

No ingredients of animal origin.

Numbered
edition

Every batch is traced and dated in the laboratory.

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