The Journal

Advice, gestures,
raw materials.

A space to understand textured hair, its needs, the ingredients that reveal it — and the method that connects them.

The Ritual in three acts
Ritual · 6 min

The Ritual in three acts

Cleanse, protect, regenerate. Three precise gestures that compose the ETHNEIA method. Why this order, and how to adapt it to your hair.

Read the article →
Kokum, Baobab, Castor
Ingredients · 7 min

Kokum, Baobab, Castor — three botanical treasures

Kokum Butter, Baobab Oil, Castor Oil. A journey into the heart of the actives that compose the Nutri Curl mask.

Read the article →
Understanding porosity
Method · 8 min

Understanding your porosity

Low, medium or high: porosity determines how your hair retains hydration. The test, the profiles, and the right treatments.

Read the article →